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Telestra Brings RIM Blackberry to Australia

News - By: pdaBlast! Staff - September 23, 2002


Telstra Mobile and Research In Motion Limited today announced the first commercial launch of the BlackBerry wireless email solution in Australia. BlackBerry is an award-winning wireless technology solution developed by RIM that has been successfully deployed in more than 14,000 companies in North America and Europe, and with expansion beginning in Asia. It provides corporate customers with a comprehensive end-to-end wireless solution that includes integrated email, phone, SMS, and organizer features. Telstra is offering BlackBerry over its GSM/GPRS wireless network.

Telstra Mobile Managing Director, Wireless Data Solutions, Mr Craig Cameron, said the launch of the BlackBerry wireless solution demonstrated Telstra's commitment to deliver the most advanced wireless solutions to its corporate customers.

"Telstra has seen huge growth in wireless data over the last year and growth will continue as we provide our customers with more choice, more flexibility and more devices, such as BlackBerry," Mr Cameron said. "BlackBerry has successfully been trialed by Merrill Lynch Australia, Blake Dawson Waldron, J.B Were and CSR, with the results showing customers have increased flexibility with their working hours. In some cases customers have stated they seem to be able to add additional time into their day. These results show us there is a real demand and corporate need for a wireless solution such as BlackBerry."

"The Java-based BlackBerry wireless solution enables corporate customers to manage their important information and communications from a single integrated handheld," said Mr Mark Guibert, Vice President, Brand Management, at Research In Motion. "Together our secure, push-based BlackBerry platform and Telstra's robust GPRS network provide mobile professionals with a powerful productivity tool."

BlackBerry is a wireless platform that properly integrates data and voice services while addressing both the needs of end users and IT departments. The BlackBerry 5820 Wireless HandheldÔ features built-in email, phone, SMS, and organizer applications. BlackBerry Enterprise Server software enables easy configuration and management as well as back-end integration with corporate systems and end-to-end security.




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