Palm held onto the top spot in the worldwide rankings with 32.8 percent of PDA shipments (see Table 1). Although Palm shipped more that twice the units of its nearest competitor, its market share continued to decline. Hewlett-Packard remained in the No. 2 spot with 16 percent of the market, followed by Sony, with market share of 13.3 percent. Toshiba and Sony showed the strongest growth among the top-tier vendors with growth rates of 276 percent and 60 percent, respectively.
"Roughly half of Palm's shipments in the first quarter of 2003 were from the $99 Zire. While Palm makes good margins on this unit, it needs better products at the upper end of the market if it is to maintain its strong position in the enterprise market," said Todd Kort, principal analyst for Gartner's worldwide computing platforms worldwide group. "HP was forced to take a more aggressive pricing posture because of Dell's entry into the market, but otherwise Dell has not yet seriously eroded HP IPAQ sales."
Table 1
Preliminary Worldwide PDA Vendor Shipment Estimates for 1Q03 (Units)
1Q03 1Q03 Market 1Q02 1Q02 Market Growth
Company Shipments Share (%) Shipments Share (%) (%)
-------------------------- ----------- ---------- ------------- ------
Palm 932,011 32.8 1,196,175 37.4 -22.1
Hewlett-Packard 454,565 16.0 466,452 14.6 -2.5
Sony 377,908 13.3 236,818 7.4 59.6
Dell 139,500 4.9 NA NA NA
Toshiba 97,693 3.4 25,975 0.8 276.1
Others 839,948 29.6 1,269,965 39.7 -33.9
Total 2,841,625 100.0 3,195,385 100.0 -11.1
-------------------------- ----------- ---------- ------------- ------
Note: NA = Not Applicable. Totals do not include smart phones such as
Treo 300.Source: Gartner Dataquest (April 2003)
Palm remained in the lead in the U.S. PDA market with 38.2 percent of the market. However Palm was the only top-tier vendor to post negative growth. Sony moved up one spot to the No. 2 position with a 16.6 percent market share. HP fell to No. 3 with 13.5 percent of the market (see Table 2).
"Dell continued to perform well, as first quarter 2003 shipments of the Axim nearly tripled those from the fourth quarter of 2002. Momentum remained strong as Dell applied various promotions to maintain high levels of demand for its aggressively priced PDAs," said Kort.
Table 2
Preliminary U.S. PDA Vendor Shipment Estimates for 1Q03 (Units)
1Q03 1Q03 Market 1Q02 1Q02 Market Growth
Company Shipments Share (%) Shipments Share (%) (%)
-------------------------- ----------- ---------- ------------- ------
Palm 552,000 38.2 745,000 48.8 -25.9
Sony 240,000 16.6 151,000 9.8 58.9
Hewlett-Packard 195,000 13.5 183,828 12.0 6.1
Dell 131,000 9.1 NA NA NA
RIM 67,500 4.7 55,000 3.6 23.0
Others 259,685 18.0 391,000 25.6 -34.0
Total 1,445,185 100.0 1,525,828 100.0 -5.0
-------------------------- ----------- ---------- ------------- ------
Note: NA = Not Applicable. RIM = Research in Motion. Totals do not
include smart phones such as Treo 300
Source: Gartner Dataquest (April 2003)
Palm OS PDA shipments represented 49 percent of the worldwide market, despite a shipment decline of nearly 400,000 units from one year earlier. The Windows CE market share totaled 36 percent in the quarter, as shipments increased by over 330,000 from one year ago. On an end-user revenue basis, Windows CE PDAs accounted for 52 percent of the market in the first quarter of 2003, while Palm OS licensees had 37 percent of the market, marking the first time Windows CE PDA revenue has surpassed Palm OS.
