The Los Angeles Times has an article about how BlackBerry is losing its cool, even among its owners. This is not new news. BlackBerry market share has gone from 43% two years ago, to 19% today. As Android and iOS phones get faster and faster, and do more media centered tasks, RIM seems stuck in its old enterprise way of doing things. Throw in several recent BlackBerry outages and you have a recipe for disaster. RIM is trying to put their best face forward in addressing the current market situation.
Again, this is not new news and we're still waiting for RIM to pull something out of its hat. Perhaps BBX will address these issues. The article is an interesting read.
RIM executives are brushing off signs of trouble. They say BlackBerry continues to have a loyal customer base of 70 million subscribers, many of them professionals and young tech users, and point to a marketplace that has yet to be fully tapped: In the U.S., only 37% of cellphone users have a smartphone, said Rick Costanzo, regional managing director of RIM's Americas division.
"We are in the very early, early stages of a huge global transition, and we have everything to play for. This game is far from over," he said. "Our challenge is to educate the marketplace."
"We are in the very early, early stages of a huge global transition, and we have everything to play for. This game is far from over," he said. "Our challenge is to educate the marketplace."
Again, this is not new news and we're still waiting for RIM to pull something out of its hat. Perhaps BBX will address these issues. The article is an interesting read.
