“Sales of the PlayBook are very, very good,” said Ben McIntosh, the head of Harvey Norman’s Computers buying team, who credited RIM’s success to its tablet strategy. “BlackBerry has probably come from a different direction. The PlayBook was always going to be more of a niche product based on the fact that they’re really targeting the BlackBerry smartphone base that’s in Australia and the world. The sales of the PlayBook have been fantastic, we’ve re-ordered multiple times and it’s exceeded our expectations.”