The BlackBerry PlayBook didn't sell very well when it was first release, but someone companies actually like RIM's tablet. British Insurance company Aviva has issued 120 PlayBooks to its property risk reps with hopes that it will make them more productive.
Aviva developed their own app for their reps. One concern was loss of confidential information if one of the reps lost their PlayBook. They decided to wipe the information from the PlayBook once it was transfered back to the company server. Good thinking.
Aviva hopes that the ease of use of the PlayBook will boost the productivity of their reps by three times. We'll see how it works out, but it's nice to know that some companies are supporting RIM's platform. The PlayBook received such a tepid reception at launch, it looked like it could be dumped from RIM's lineup for awhile.
“Blackberry devices, their software and a support process were already well established within this particular region of the Aviva Group,” said Paul Heybourne, senior project manager at Aviva, in an e-mail interview. “This, coupled with the security aspects of the Playbook and the ergonomics of the device, helped form the decision for it to be our tablet of choice” for this pilot.
Aviva developed their own app for their reps. One concern was loss of confidential information if one of the reps lost their PlayBook. They decided to wipe the information from the PlayBook once it was transfered back to the company server. Good thinking.
Aviva hopes that the ease of use of the PlayBook will boost the productivity of their reps by three times. We'll see how it works out, but it's nice to know that some companies are supporting RIM's platform. The PlayBook received such a tepid reception at launch, it looked like it could be dumped from RIM's lineup for awhile.
